As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. Social networking at a high level is described as the convergence of technologies that make it possible for individuals to easily communicate, share information, and form new communities online. But […]
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Web Influence through Social Media Marketing.
Skype: the Un-Social Network:
Skype’s new owners might make it the platform it always should have been. On the list of technology companies that inspire speculation and interest disproportionate to their size, Skype has often been near the top. The international success of its Internet-calling service was near-instant. In ebay’s hands, however, Skype never quite achieved its promise. After […]
Social Networking Meets CRM
Blogs, forums and wikis are all tools that can help companies reach out to customers and boost business. Social-networking tools aren’t just for Facebook fanatics anymore. These days, consumers are demanding a higher degree of interactivity from customer-service departments. As a result, companies are being challenged to add online capabilities to their CRM systems. Take, […]
Devils advocate: Networking Sites be banned?
When asked this question, many people cite identity theft, social isolation, pornography and infidelity. In order to determine if these are valid points, each of these issues must be considered. Why Parents Think Social Networking Sites should be banned Many parents dislike social networking because they believe that sites such as MySpace and Facebook attract […]
Social media usage through mobiles:
Mobile phones have become the ubiquitous gadget which is like a shadow with all of us. As techno logy is improving and we are going from 3G to 4G especially in the developed world, mobile are increasingly used for social networking. Recently, Advertising Age reported on the 400% surge in mobile video uploads to YouTube, […]
A new social media aggregator:
Looking Glass, the social media aggregator from Microsoft was opened up for beta testing in January 2009. The Windows team and put in place a load-balancing plan, meant to control the number of downloads that could happen at a time so the system wouldn’t crash, and opened up the beta-testing download period on a Friday […]
A new paradigm for Microsoft:
Microsoft wants marketers to see it in a different light — not only as an ad seller but as a smart company full of geeks who can help it solve business problems. And the tech giant is using social media to prove it can do so. Today Microsoft is taking the wraps off a new […]
Metrics (Measures) in social network analysis (Part 2)
Individual-level Density The degree a respondent’s ties know one another/ proportion of ties among an individual’s nominees. Network or global-level density is the proportion of ties in a network relative to the total number possible (sparse versus dense networks). Flow betweenness centrality The degree that a node contributes to sum of maximum flow between all […]
SEO Friendly Web Design: Need for boosting your business:
If you want to boost your online business then you must have a good website. You must have a website that looks superb and attracts visitors and customers. Frankly speaking, most of the visitors prefer the websites having easy layout and access of all things at one look. That is why; website design makes one […]
Metrics (Measures) in social network analysis: (Part 1)
Betweenness: The extent to which a node lies between other nodes in the network. This measure takes into account the connectivity of the node’s neighbors, giving a higher value for nodes which bridge clusters. The measure reflects the number of people who a person is connecting indirectly through their direct links. Bridge An edge is […]