We are into the second quarter of 2009 and witnessing some of the highest adoption of social media tools ever. For companies, it is time to start looking if social media is panning out like expected and should we be in it. This could be a blog post on metrics and results, but I’m thinking […]
Category: Search engine optimisation (SEO)
Branding in Social Media vs. Traditional Media
Integrating social media plan into your promotion and branding strategy has moved from being an option to becoming a necessity for survival in today’s fast moving marketplace. Gone are the days of doing business in a conservative manner and without the aid of technology. If you are not visible in the virtual world i.e. the internet, […]
5 rules of Social Media Optimization (SMO):
Search engine optimization in simplistic terms can be explained as the method through which the website or content writer uses ‘specific’ words in the content so that the search engines such as Google or Bing or any other engine lists the link in the top 10 results. Google being the most used engine and the […]