Socialmedia Catalyst

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Web Influence

Saving of employers resources on advertisement for jobs:

Many business-networking sites also post jobs on their sites. So, you get one more online option to look out for jobs, i.e. in addition to the job portals. Online networking also helps you to build relationships before you can actually ask for a job. And that too without facing the recruiter. It is always better to break the ice in the virtual world before meeting in the real world. This is particularly beneficial to people who are somewhat apprehensive about talking to strangers.

Many of the recruiters also use networking sites for finding out potential employees. In an interview, there is always a chance of the candidate lying about his capabilities, though, the availability of sophisticated software and the various developments taking place in the HR field makes it very easy for the recruiter to spot the lies. In an online networking site, the relationship is established and trust is built over a period. Hence, the recruiter is able to decide the true capabilities of a person. This is also perhaps the reason why more and more recruiters are choosing the ‘networking’ way instead of posting jobs online.

Business and networking sites are thus revolutionizing the way people are getting jobs. More and more people are becoming aware of the power and benefits of online networking. Online methods should be judiciously combined with traditional methods to make sure that you do bag that coveted job.

Category: india, internet, social business networking, social media marketing, social media measurement, Strategy

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